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Web Marketing Guide
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Download a copy of the
Web Marketing Guide
(675kb) to assist planning the promotion of your site.
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Poll Results
| What is your web site budget? | | Less than $1,000 | 6 (85.71%) |  | | $1,000 to $3,000 | 0 (0%) | | Over $3,000 | 1 (14.29%) | | Posted on 15 Nov 2002 | 7 total votes |
| What type of site does your business need? | | Static information only | 3 (60%) |  | | Interactive and dynamic | 1 (20%) | | E-commerce | 1 (20%) | | Posted on 15 Oct 2002 | 5 total votes |
| What web browser do you currently use? | | Netscape Navigator | 0 (0%) |  | | Internet Explorer | 2 (50%) | | Other | 2 (50%) | | Posted on 15 Jun 2003 | 4 total votes |
| Do you intend to develop a web strategy for your business | | Yes, I'm a very strategic person | 2 (66.67%) |  | | No, I prefer the ad-hoc approach | 0 (0%) | | Huh? | 1 (33.33%) | | Posted on 5 Jan 2004 | 3 total votes |
| If you currently have a web site, is it working well for you? | | Yes, it meets my needs | 2 (40%) |  | | It's ok but could use improvement. | 2 (40%) | | No, my site needs a major overhaul. | 1 (20%) | | Posted on 29 Nov 2004 | 5 total votes |
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Web design & development tip
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Logo Design
Logo design. A nightmare if it goes badly! Try to conceptualise what the customer wants from the logo and how the company sees itself.
You have to decide whether to go with loud primary colours (somewhat restrictive) or more subtle shades, and take into account what printing processes need to be used together with typographic and illustration considerations.
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