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the cost of a web site
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Web Marketing Guide

Download a copy of the
Web Marketing Guide (675kb) to assist planning the promotion of your site.

How do I get my site online?

INITIAL CONSULTATION

We determine the purpose of your website and gather information on your target audience. Prior to this meeting you may wish to consider your role in the development. Alternatively these issues can be discussed at this meeting.

STRATEGY

The online strategy for your business will be determined by a range of factors including your budget, the strategy of your competitors (if any) and others. Using this data we formulate a plan and discuss the look and feel of your site. We explain the technologies involved in the more complex designs using plain language and offer pricing packages on the variations.

DOMAIN NAME

Domain name issues are discussed, a decision is made and the name is registered.

DESIGN & DEVELOPMENT

A draft site and/or samples are prepared for discussion and ultimately your approval.

PRODUCTION

All resources required for the project are collected or produced and the site is completed.

CLIENT FEEDBACK

We welcome your feedback during the development of your site and its early period of publishing.

PUBLISHING

With your approval the site goes online with your choice of web hosting partner.

PROMOTION

We formulate a promotional strategy including the submission of your site to the major search engines and provide advice on how to market your site effectively in other electronic and traditional media.

REVIEW & MODIFY

We monitor and analyse the traffic statistics to your site so we can make suggestions for improvement in either influencing user behaviour or increasing the number of visitors to the most important pages.

Web design & development tip

Graphic design

There's a great deal to be said for applying traditional graphic design skills to web design. Consistency of typography, use of space and attention to detail are just as important on the web as in a print environment.

 
 
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